How to Get Noticed Online Without Running Your Own Podcast [Episode 180]

Hosting a podcast may seem like a great visibility play—but for many CEOs, it’s a drain on time, resources, and results. In this episode, Doug C. Brown and Jim James explore a smarter way to build authority and drive business: podcast guesting. They dive deep into what makes a guest appearance effective, how to turn visibility into revenue, and why preparation and authenticity matter more than polish. If you want influence without production headaches, this episode delivers strategic clarity.