How A Mission-Driven Impact Leads To Profits With Josh Olson [Episode 108]

CSS 104 | Mission-Driven Impact

The point of business is to make a profit – but have you considered the value of looking beyond the bottom line as well? In this week’s episode, Doug C. Brown speaks with Josh Olson, the Executive Director of Angel Flight West, a nonprofit organization that enables pilots to fly people to medical appointments and bring medical transportation to those who cannot afford it. Doug and Josh discuss the power of win-win thinking, why big-picture thinking matters in business, how cause-driven marketing campaigns can increase revenue and brand loyalty, and much more.