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The CEO Sales Strategies Podcast

Latest Podcast Episodes

Starting a business from scratch sounds exciting—but the emotional and financial toll is often hidden. In this honest conversation, Doug and Jose Berlanga explore the real-world challenges of launching and growing a business. From managing stress and scaling mistakes to surviving financial loss, this episode reveals what most entrepreneurs aren't prepared for. If you're building a business and want long-term success, this episode delivers raw insights on mindset, clarity, and staying resilient when things get hard
Mastering sales outreach today demands more than mass emails or LinkedIn blasts — it requires real conversations that engage prospects and build trust. In this episode, Doug C. Brown talks with AJ Casada of Revenue Boost about creating personalized outbound strategies that drive meaningful replies and qualified appointments. You’ll discover how to structure your sales process for higher conversions, why top-of-funnel activity fuels long-term success, and what mistakes to avoid when scaling your outbound efforts. If you want a predictable flow of new clients without relying on paid ads, this is a must-listen conversation.
Most professionals jump straight to the pitch after connecting on LinkedIn—and it’s costing them trust, conversations, and conversions. In this episode, relationship marketing expert Janice Porter shares a proven approach to turning cold outreach into warm, trust-based opportunities. You’ll learn how to avoid common mistakes, build meaningful connections, and integrate offline follow-up that deepens online rapport. If you’re using LinkedIn for prospecting or referrals, this episode will show you how to build relationships that actually lead to results.
Hosting a podcast may seem like a great visibility play—but for many CEOs, it’s a drain on time, resources, and results. In this episode, Doug C. Brown and Jim James explore a smarter way to build authority and drive business: podcast guesting. They dive deep into what makes a guest appearance effective, how to turn visibility into revenue, and why preparation and authenticity matter more than polish. If you want influence without production headaches, this episode delivers strategic clarity.
Most business owners overlook SEO because they don’t understand it—or they’ve been burned before. But in this conversation, Doug and SEO expert Nick Musa break down why SEO is still a powerful strategy in 2025. You’ll learn how to rank higher on Google, attract sales-qualified leads, and position your business where buyers are already looking. From Google Search Console to aligning with buyer language, this episode reveals how SEO supports long-term growth and branding for outbound-driven companies.